Description

Content Creation with AI: Writing, Illustrating and Adapting Your First Materials

One day to produce a presentable text and visual on your own, without losing the whole morning

  • 1 day — 7 h
  • In-person or virtual
  • Foundation
  • Up to 6 participants

Departmental communication often rests on a handful of people who write between meetings. Finding an angle, drafting a post, illustrating a document: every task takes time and the output lacks consistency. Artificial intelligence tools are available but remain unused for lack of method.

These 7 hours start from scratch. Participants learn to frame a clear request to a generative tool, obtain genuinely usable text, produce an image suited to their material and check what they publish before release. Everyone leaves with several finalised pieces of content.

Learning objectives

  • Frame a precise request to a text generation tool
  • Obtain and then refine a text suited to its publication channel
  • Produce an image consistent with the message to be conveyed
  • Check information and required notices before publication

What makes this programme different

Four finalised pieces of content produced during the day from real needs
A list of ready-to-use standard prompts you can apply the next day
Dedicated time on common errors and how to correct them

Programme

1First Steps with the Tool

Asking in Order to Obtain

  • Structure of a clear request and its constraints
  • Stating the target audience and the expected tone
  • Follow-up prompts and correcting a disappointing response
  • Limitations to be aware of from the outset

2Everyday Texts

From Email to Published Post

  • Hooks, headlines and summaries
  • Adapting the same text to two different channels
  • Rewriting to shorten or clarify
  • Assisted correction and proofreading

3Images and Publication

Illustrating and Publishing Safely

  • Describing an image to be generated
  • Choosing the format according to the channel
  • Simple edits and reworking
  • Verifying the claims made
  • Credits, rights and use of visuals

Who is it for

Administrative assistants, communication officers, non-profit managers and independent professionals starting out with artificial intelligence tools.

Prerequisites

No prerequisites

Dates & locations

36 scheduled dates between November 2026 and December 2027. Seats are confirmed in the order enquiries are received.

November 2026

December 2026

January 2027

February 2027

March 2027

April 2027

May 2027

June 2027

September 2027

October 2027

November 2027

December 2027

None of these dates suit you? We open additional sessions on request, and any programme can be run privately for your team.

Practical details

Before the programme
Online positioning questionnaire. Your development objectives are shared with the trainer, who tailors the practical case studies to your context.
Teaching methods
Theoretical input, workshops and practical case studies. Digital course materials and method sheets provided.
Assessment
Multiple-choice tests and role-play exercises. Assessment of learning at the start and end of the programme, with immediate and 60-day follow-up evaluations.
After the programme
One year of access to the e-learning platform. Self-assessment of the skills acquired and a 30-day follow-up session with your trainer.
How to register
Registration online or on the basis of a quotation.
Lead time
11 working days after confirmation of registration.
Accessibility
Accessible to people of determination. Contact our accessibility coordinator to design a suitable solution: contact@mpf-academy.ae
Start dates
Rolling intake: in addition to the scheduled sessions, this programme can start on request.