Start a conversation ↗

Description

CSR: Understanding the Issues, Positioning Your Organisation and Launching First Actions

Move beyond general principles and identify the responsibility actions that genuinely serve your organisation

  • 1 day — 7 h
  • In-person or virtual
  • All levels
  • Up to 6 participants

Corporate social responsibility appears in corporate messaging and in tender documents, yet few people agree on what it actually covers. Teams confuse a structured CSR approach with occasional environmental initiatives. Client requirements keep increasing while the organisation struggles to describe what it already does.

This one-day virtual programme provides the reference points and the first practical step. Participants discover what the approach really involves and the main frameworks behind it, learn to position their organisation in relation to its stakeholders, identify the topics where their activity has the greatest impact, and leave with concrete actions ready to be launched.

Learning objectives

  • Define what a corporate social responsibility approach covers and its different dimensions
  • Position the main frameworks and reference standards used by organisations
  • Identify your organisation's stakeholders and their expectations
  • Pinpoint the topics where your activity has the greatest impact
  • List the practices already in place and give them visibility
  • Select initial actions that can realistically be delivered in the short term

What makes this programme different

Existing practices are mapped before any new initiative is proposed
A stakeholder map is built around each participant's own organisation
Unverifiable claims are identified and rewritten as measurable commitments

Programme

1What Are We Actually Talking About

Putting real content behind the acronym

  • Environmental, social and governance dimensions of the approach
  • Difference between a one-off initiative and a structured approach
  • Main frameworks and reference standards used by organisations
  • Expectations of clients, contracting authorities and candidates

2Positioning Your Organisation

Understanding where you truly have influence

  • Identification of internal and external stakeholders
  • Gathering their expectations and setting priorities
  • Identifying the activities with the greatest impact on the selected issues
  • Inventory of existing practices that often go unrecognised
  • Points of caution regarding environmental claims

3Launching the First Actions

Start small but start in the right place

  • Selecting achievable actions in line with available resources
  • Responsible procurement and supplier relationships
  • Actions on consumption, travel and waste
  • Social dimension: working conditions, diversity and local engagement
  • Internal and external communication without over-promising

Who is it for

Employees from any department involved in the approach · newly appointed CSR focal points · managers and directors of smaller organisations.

Prerequisites

No prerequisites

Dates & locations

12 scheduled dates between November 2026 and December 2027. Seats are confirmed in the order enquiries are received.

November 2026

December 2026

January 2027

February 2027

March 2027

April 2027

May 2027

June 2027

September 2027

October 2027

November 2027

December 2027

None of these dates suit you? We open additional sessions on request, and any programme can be run privately for your team.

Practical details

Before the programme
Online positioning questionnaire. Your development objectives are shared with the trainer, who tailors the practical case studies to your context.
Teaching methods
Theoretical input, workshops and practical case studies. Digital course materials and method sheets provided.
Assessment
Multiple-choice tests and role-play exercises. Assessment of learning at the start and end of the programme, with immediate and 60-day follow-up evaluations.
After the programme
One year of access to the e-learning platform. Self-assessment of the skills acquired and a 30-day follow-up session with your trainer.
How to register
Registration online or on the basis of a quotation.
Lead time
11 working days after confirmation of registration.
Accessibility
Accessible to people of determination. Contact our accessibility coordinator to design a suitable solution: contact@mpf-academy.ae
Start dates
Rolling intake: in addition to the scheduled sessions, this programme can start on request.