Description
Public Speaking: Structuring Your Message, Building Arguments and Winning Support
One hour to defend an idea aloud with a clear message and arguments that withstand challenge
- 0.14 days — 1 h
- In-person or virtual
- All levels
- Up to 6 participants
In meetings the idea is sound but it lands poorly. The speaker opens with context and then drifts into detail. The audience disengages before the essential point and the first objection is enough to send the discussion off course. The decision is then taken on the best-presented proposal rather than the best-constructed one.
One hour online to structure a short and convincing spoken contribution. You learn to state your message within the opening seconds, to rank two or three solid arguments and to answer an objection without losing your thread. Every participant speaks and receives precise feedback on their structure and on the effect they create.
Learning objectives
- State your main message from the very opening of your contribution
- Select two or three arguments matched to the expectations of your audience
- Answer an objection without abandoning your line of argument
- Close with an explicit request addressed to your audience
What makes this programme different
Programme
1Setting out your message
The first thirty seconds
- Formulating the main message in a single sentence
- What the audience must remember, decide or do
- An opening that captures attention without a detour through context
- The realistic length of an effective contribution
2Building your argument
Two or three solid pillars
- Selecting arguments according to the interests of the audience
- Supporting each point with a fact, an example or a concrete consequence
- Sequencing arguments from the strongest to the most secondary
- Formulating the closing request
3Holding your ground under objection
Keeping the thread and the relationship
- Acknowledging the objection before any answer
- Distinguishing a substantive objection from a signal of disagreement
- A short answer followed by a return to the main message
- Posture and voice in moments of tension
Who is it for
Team members, project managers and managers who need to defend a proposal in a meeting or before a committee.
Prerequisites
No prerequisites
Dates & locations
12 scheduled dates between November 2026 and December 2027. Seats are confirmed in the order enquiries are received.
November 2026
-
3 November 2026 1 day
Online Virtual classroom
December 2026
-
31 December 2026 1 day
Online Virtual classroom
January 2027
-
28 January 2027 1 day
Online Virtual classroom
February 2027
-
4 February 2027 1 day
Online Virtual classroom
March 2027
-
17 March 2027 1 day
Online Virtual classroom
April 2027
-
5 April 2027 1 day
Online Virtual classroom
May 2027
-
6 May 2027 1 day
Online Virtual classroom
June 2027
-
2 June 2027 1 day
Online Virtual classroom
September 2027
-
16 September 2027 1 day
Online Virtual classroom
October 2027
-
28 October 2027 1 day
Online Virtual classroom
November 2027
-
16 November 2027 1 day
Online Virtual classroom
December 2027
-
30 December 2027 1 day
Online Virtual classroom
None of these dates suit you? We open additional sessions on request, and any programme can be run privately for your team.
Practical details
- Before the programme
- Online positioning questionnaire. Your development objectives are shared with the trainer, who tailors the practical case studies to your context.
- Teaching methods
- Theoretical input, workshops and practical case studies. Digital course materials and method sheets provided.
- Assessment
- Multiple-choice tests and role-play exercises. Assessment of learning at the start and end of the programme, with immediate and 60-day follow-up evaluations.
- After the programme
- One year of access to the e-learning platform. Self-assessment of the skills acquired and a 30-day follow-up session with your trainer.
- How to register
- Registration online or on the basis of a quotation.
- Lead time
- 11 working days after confirmation of registration.
- Accessibility
- Accessible to people of determination. Contact our accessibility coordinator to design a suitable solution: contact@mpf-academy.ae
- Start dates
- Rolling intake: in addition to the scheduled sessions, this programme can start on request.

