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Description

Canva — Online Brand Guidelines: Setting Rules, Building Templates and Sharing Them

Three hours to ensure every document produced by your team stays instantly recognisable without going through a designer

  • 0.43 days — 3 h
  • In-person or virtual
  • Foundation
  • Up to 6 participants

Since everyone started creating visuals independently, the logo gets stretched on a poster, six typefaces sit side by side in the same brochure and the colours are approximate. The person responsible for communication spends their time correcting after the fact and sometimes simply gives up. Externally, the organisation no longer looks like itself from one document to the next.

These 3 hours are used to set workable rules and make them automatic. Each participant formalises the elements of their brand guidelines, saves their colour and font set, builds locked templates for their most common formats and organises sharing with occasional contributors.

Learning objectives

  • Formalise the constituent elements of a set of brand guidelines
  • Configure a colour and font set that the whole team can reuse
  • Build templates for the formats produced most frequently
  • Organise folders and access rights within a team workspace
  • Check a visual for compliance before it is published

What makes this programme different

Two templates in the formats you actually use, built during the session
An organised team library with its own file-naming rules
A one-page pre-publication check sheet

Programme

1Elements of Brand Guidelines

What Must Be Fixed

  • Logo variations and clear space
  • Primary and secondary colours
  • Heading and body text typefaces
  • Rules for using images and icons

2Configuration and Templates

Making the Rule Automatic

  • Saving the organisation's colours and fonts
  • Creating a social post template and a document template
  • Locked elements and areas left editable
  • Adapting a single template across several formats

3Sharing and Maintaining the Guidelines

Distribute Without Losing Control

  • Folder structure and file-naming conventions
  • View rights and editing rights
  • Supporting occasional contributors
  • Reviewing the guidelines and archiving versions

Who is it for

Communication officers, administrative support staff, department heads and members of teams producing their own visuals without design support.

Prerequisites

No prerequisites

Dates & locations

12 scheduled dates between November 2026 and December 2027. Seats are confirmed in the order enquiries are received.

November 2026

December 2026

January 2027

February 2027

March 2027

April 2027

May 2027

June 2027

September 2027

October 2027

November 2027

December 2027

None of these dates suit you? We open additional sessions on request, and any programme can be run privately for your team.

Practical details

Before the programme
Online positioning questionnaire. Your development objectives are shared with the trainer, who tailors the practical case studies to your context.
Teaching methods
Theoretical input, workshops and practical case studies. Digital course materials and method sheets provided.
Assessment
Multiple-choice tests and role-play exercises. Assessment of learning at the start and end of the programme, with immediate and 60-day follow-up evaluations.
After the programme
One year of access to the e-learning platform. Self-assessment of the skills acquired and a 30-day follow-up session with your trainer.
How to register
Registration online or on the basis of a quotation.
Lead time
11 working days after confirmation of registration.
Accessibility
Accessible to people of determination. Contact our accessibility coordinator to design a suitable solution: contact@mpf-academy.ae
Start dates
Rolling intake: in addition to the scheduled sessions, this programme can start on request.