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Description

Creative Workshops: Preparing, Facilitating and Turning Ideas into Action

Design and lead creative sessions that produce genuinely usable ideas

  • 2 days — 14 h
  • In-person or virtual
  • Foundation
  • Up to 6 participants

A poorly prepared creative session produces flipchart sheets that end up in a drawer. The topic is too broad, the most confident participants dominate the room, the session closes without any sorting, and nobody knows what will happen to the proposals collected.

Two days to design and facilitate a complete session: framing the question with the sponsor, selecting techniques according to the objective, leading the group including in virtual settings, then sorting and reporting back. Each participant facilitates a sequence in front of the group and receives structured feedback. The programme goes beyond brainstorming and covers several families of techniques.

Learning objectives

  • Frame the request with the sponsor and formulate the opening question
  • Select creative techniques suited to the objective and the group
  • Compose the group and prepare the working space
  • Lead the session while managing behaviours that block output
  • Organise the sorting and selection of ideas with participants
  • Report the results and secure next steps with the sponsor

What makes this programme different

Each participant facilitates a complete sequence and receives feedback from the group
One single topic is addressed using two different techniques and the outputs are then compared
Virtual facilitation variants are practised during the session

Programme

1Framing the request

A clear question is half the result

  • Conducting the interview with the sponsor
  • Reformulating the topic as an open question
  • Setting the expected outcome and the intended use of the ideas
  • Composing the group and choosing the duration

2Idea-generation techniques

Choosing the tool according to the objective

  • Using association-based techniques
  • Practising analogy-based techniques
  • Applying disruption and provocation techniques
  • Combining individual and collective production

3Leading the group

Keeping output flowing without letting the group settle

  • Setting and upholding the session rules
  • Re-energising the group when output runs dry
  • Handling premature criticism and dominant participants
  • Adapting facilitation to a virtual session

4Sorting and reporting back

Turning output into decisions

  • Grouping and clarifying the ideas generated
  • Selecting against criteria announced in advance
  • Enriching the selected ideas before presentation
  • Reporting to the sponsor and securing next steps

Who is it for

Group facilitators, managers, project managers and innovation leads who are required to run idea-generation sessions.

Prerequisites

No prerequisites

Dates & locations

36 scheduled dates between November 2026 and December 2027. Seats are confirmed in the order enquiries are received.

November 2026

December 2026

January 2027

February 2027

March 2027

April 2027

May 2027

June 2027

September 2027

October 2027

November 2027

December 2027

None of these dates suit you? We open additional sessions on request, and any programme can be run privately for your team.

Practical details

Before the programme
Online positioning questionnaire. Your development objectives are shared with the trainer, who tailors the practical case studies to your context.
Teaching methods
Theoretical input, workshops and practical case studies. Digital course materials and method sheets provided.
Assessment
Multiple-choice tests and role-play exercises. Assessment of learning at the start and end of the programme, with immediate and 60-day follow-up evaluations.
After the programme
One year of access to the e-learning platform. Self-assessment of the skills acquired and a 30-day follow-up session with your trainer.
How to register
Registration online or on the basis of a quotation.
Lead time
11 working days after confirmation of registration.
Accessibility
Accessible to people of determination. Contact our accessibility coordinator to design a suitable solution: contact@mpf-academy.ae
Start dates
Rolling intake: in addition to the scheduled sessions, this programme can start on request.