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Description

Business Writing: Structuring Your Messages, Clarifying Your Style and Persuading

Produce emails, memos and minutes that are read, understood and acted upon

  • 3 days — 21 h
  • In-person or virtual
  • Foundation
  • Up to 6 participants

A poorly constructed business document costs everyone time. The reader searches for what is expected of them, follows up to obtain a missing detail and postpones the reply. The causes are almost always the same: an objective that was never stated, a structure that follows the chronology of the file rather than the logic of the reader, and long sentences in which the request simply dissolves.

Three days to overhaul everyday written output. Participants work on their own documents and leave with ready-to-use structures for emails, memos and minutes, together with a proofreading method.

Learning objectives

  • Identify the reader and the objective before writing
  • Build a structure suited to the type of document and the request
  • Write effective emails, memos and minutes
  • Clarify your style and streamline your sentences
  • Adapt tone and wording to the situation and the recipient
  • Proofread methodically to correct both substance and form

What makes this programme different

The documents reworked are those participants actually produce in their roles
Ready-to-use structures are built for each of the participant's routine documents
The most frequent language pitfalls are addressed using errors genuinely found in participants' work

Programme

1Before Writing

The reader dictates the drafting

  • State the objective of the document in a single sentence
  • Identify the reader and their level of information
  • Choose the appropriate medium and length
  • Gather and filter the relevant information

2Structuring

A structure that leads to the expected response

  • Build a structure according to the type of document
  • Place the key message from the opening lines
  • Use headings and paragraphs as signposts
  • State the request or conclusion explicitly

3Everyday Documents

Emails, memos and minutes

  • Write an email subject line that announces the content
  • Build a request email and a reply email
  • Draft an internal memo or information note
  • Produce accurate and usable meeting minutes
  • Choose appropriate opening and closing formulations

4Clarifying Your Style

Sentences understood at first reading

  • Shorten sentences and limit subordinate clauses
  • Favour the active voice and precise verbs
  • Remove jargon and unexplained acronyms
  • Adapt the tone to the relationship and the stakes
  • Handle a sensitive request without bluntness or evasion

5Proofreading and Correcting

The final filter before sending

  • Proofread by separating substance from form
  • Check consistency between subject line, structure and conclusion
  • Address the most common spelling and grammar pitfalls
  • Check layout and readability

Who is it for

Administrative staff, technical specialists, officers, managers and anyone who regularly writes emails, memos or minutes.

Prerequisites

No prerequisites

Dates & locations

36 scheduled dates between November 2026 and December 2027. Seats are confirmed in the order enquiries are received.

November 2026

December 2026

January 2027

February 2027

March 2027

April 2027

May 2027

June 2027

September 2027

October 2027

November 2027

December 2027

None of these dates suit you? We open additional sessions on request, and any programme can be run privately for your team.

Practical details

Before the programme
Online positioning questionnaire. Your development objectives are shared with the trainer, who tailors the practical case studies to your context.
Teaching methods
Theoretical input, workshops and practical case studies. Digital course materials and method sheets provided.
Assessment
Multiple-choice tests and role-play exercises. Assessment of learning at the start and end of the programme, with immediate and 60-day follow-up evaluations.
After the programme
One year of access to the e-learning platform. Self-assessment of the skills acquired and a 30-day follow-up session with your trainer.
How to register
Registration online or on the basis of a quotation.
Lead time
11 working days after confirmation of registration.
Accessibility
Accessible to people of determination. Contact our accessibility coordinator to design a suitable solution: contact@mpf-academy.ae
Start dates
Rolling intake: in addition to the scheduled sessions, this programme can start on request.