Start a conversation ↗

Description

Lean Startup: Framing Hypotheses, Testing Fast and Evolving the Offer

Turn an intuition into testable hypotheses and decide early whether to pursue or change course

  • 2 days — 14 h
  • In-person or virtual
  • Foundation
  • Up to 6 participants

An innovative project can absorb months of development before it ever meets its market. When the first customers arrive, the gap between the offer that was built and what the market actually expects is paid for in rework. Teams lack a framework for deciding early what deserves to be pursued and what should be abandoned.

Two days devoted to the Lean Startup approach: framing value and growth hypotheses, designing a minimum viable product, selecting indicators that trigger a decision and running build-measure-learn loops. Unlike an approach centred on usage, the guiding thread here remains the business model.

Learning objectives

  • Frame the critical hypotheses of a project and rank them by level of risk
  • Design a minimum viable product suited to the hypothesis being tested
  • Build an experimentation protocol and its success criterion
  • Select indicators that trigger a decision
  • Decide between persevering, adjusting or changing course

What makes this programme different

Each participant works on their own project from start to finish
Hypotheses are ranked by risk before any development begins
The experimentation dashboard is built and completed during the session

Programme

1Hypotheses and Risk

Naming what has not yet been proven

  • Distinguishing a verified fact from a shared belief
  • Framing value and growth hypotheses
  • Ranking hypotheses by level of risk
  • Selecting the one to be tested first

2Minimum Viable Product

Building just enough to learn

  • Choosing the format of the minimum viable product
  • Reducing scope without emptying the promise
  • Preparing the material shown to first users
  • Estimating the cost and lead time of the experiment

3Measuring and Interpreting

Figures that trigger a decision

  • Defining the success criterion before the test
  • Discarding indicators with no decision-making value
  • Tracking behaviour by cohort
  • Reading an ambiguous result without forcing it

4Deciding and Iterating

Persevere, adjust or change course

  • Interpreting results as a team
  • Identifying the different forms of pivot
  • Revising the business model
  • Planning the next loop

Who is it for

Project owners, founders, product managers and members of innovation teams within established organisations.

Prerequisites

Have a product or service idea to explore during the programme.

Dates & locations

36 scheduled dates between November 2026 and December 2027. Seats are confirmed in the order enquiries are received.

November 2026

December 2026

January 2027

February 2027

March 2027

April 2027

May 2027

June 2027

September 2027

October 2027

November 2027

December 2027

None of these dates suit you? We open additional sessions on request, and any programme can be run privately for your team.

Practical details

Before the programme
Online positioning questionnaire. Your development objectives are shared with the trainer, who tailors the practical case studies to your context.
Teaching methods
Theoretical input, workshops and practical case studies. Digital course materials and method sheets provided.
Assessment
Multiple-choice tests and role-play exercises. Assessment of learning at the start and end of the programme, with immediate and 60-day follow-up evaluations.
After the programme
One year of access to the e-learning platform. Self-assessment of the skills acquired and a 30-day follow-up session with your trainer.
How to register
Registration online or on the basis of a quotation.
Lead time
11 working days after confirmation of registration.
Accessibility
Accessible to people of determination. Contact our accessibility coordinator to design a suitable solution: contact@mpf-academy.ae
Start dates
Rolling intake: in addition to the scheduled sessions, this programme can start on request.